
Re-Branding
I haven't posted in a really long time because we've been a crazy busy with our expansion, re-opening and some cool clinics. We also decided to rebrand -- our logo was a bit outdated and I decided it was time to step into the current times. Our old logo didn't really tell people what judo was. I can tell you everything about the old logo -- it was an honorific to my first dojo and teacher, Sensei N. Ogasawara at Kokushi Dojo in Westwood, NJ. I didn't know what to call my new dojo, so rather than figuring out a complex Japanese name that I might later make the mistake of finding out that it means Potato.... I asked him if I name my new dojo, Kokushi.... and add Midwest, since we're in the ....
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